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Economist.com on German Beer: “Pure, Cheap, and a Bit Dull”

Source: Economist.com

“But the truth is that Germans are going off their ale. At unification in 1990, annual consumption averaged 148 litres per head; last year it was just 107 litres. Instead, they are turning to wine, which has a higher status. Connoisseurs think there is another reason for falling sales: that so many German beers are bland and indistinguishable.” Read more at http://www.economist.com/news/business/21608755-brash-americans-plan-froth-up-germanys-staid-brewing-business-pure-cheap-and-bit-dull

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